CMM 212 - Persuasion

3 credit(s)
Area/Group Designation: Communication Studies

Course is designed to heighten students’ understanding of the ways in which people influence one another with speech and symbolic gestures. Course provides an analysis of social aspects of persuasion, cultural basis of belief, and theories of attitude change. Reasoning and rhetoric in a variety of contexts, including advertising, political campaigns, and social movements, are examined.
Prerequisite(s): CMM 110.

Click here for Fall 2024 course scheduling information.

Click here for Spring 2024 course scheduling information.

Print this Page