Nov 24, 2024  
2016-2017 Undergraduate Bulletin 
    
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2016-2017 Undergraduate Bulletin [ARCHIVED BULLETIN]

MKT 332 - Merchandising


3 credit(s)
Offers specific instruction in and discussion of the development of merchandising techniques. The course includes preparation of merchandise budgets; use and interpretation of merchandise information systems; determination of markup and gross margin; control of markdowns; merchandise arithmetic, purchase order preparation; maintenance of good vendor relationships; importance of communicating with and cooperating with the nonmerchandising areas of the retail organization; analysis of operating statements.
Prerequisite(s): MKT 310 .


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