Nov 23, 2024  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog [ARCHIVED BULLETIN]

CMM 531 - Integrated Communication


3 credit(s)
This course provides a foundation for the continued study of communication tools such as advertising, public relations, sales promotion, etc. Students will learn to integrate messages across the tools to plan for, and produce, effective communication campaigns in a variety of contexts.
Prerequisite(s): Graduate standing in a Communication program or permission of program director.


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