CMM 689 - The Agency

Course Cross-listed with CMM 464W
3 credit(s)
Crested Communications, is the student-run communications firm at the University of Hartford. The course functions as an experiential learning opportunity whereby students work with real world clients on various integrated communication campaigns. Students are assigned professional roles throughout the semester and are accountable for the client work submitted. Students will engage in analysis to identify client issues, and practice communicating directly with clients, pitching ideas, and executing campaigns. All students will be responsible for client work and will sign a Client Services Agreement as part of the program.
Prerequisite(s): Graduate standing in a Communication program or permission of program director.

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