Aug 16, 2018  
2012-2013 Undergraduate Bulletin 
    
2012-2013 Undergraduate Bulletin [ARCHIVED BULLETIN]

CMM 462 - Advertising Competition


3 credit(s)
This course gives advanced students the opportunity to work on a national student advertising competition conducted by the American Advertising Federation. The corporate client changes annually. Students are provided with a case study of an advertising/communication problem faced by the client. The student team submits to a group of advertising professionals a written advertising and communication plan and makes a formal presentation. The team judged district winner progresses to the national finals.
Prerequisite(s): Permission of instructor.


Click here for Spring 2018 course scheduling information.

Click here for Fall 2018 course scheduling information.