Nov 21, 2024  
2016-2017 Undergraduate Bulletin 
    
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2016-2017 Undergraduate Bulletin [ARCHIVED BULLETIN]

CMM 360 - Advertising Copywriting and Layout


3 credit(s)
Rigorous study and practice in planning and preparing advertising messages. Emphasis on writing. Artistic and social scientific aspects of advertising creativity. Writing and visualization for print, broadcast, and peripheral media. Lecture and laboratory.
Prerequisite(s): CMM 260 .
Laboratory fee.


Click here for Fall 2024 course scheduling information.

Click here for Spring 2025 course scheduling information.