Dec 26, 2024  
2013-2014 Undergraduate Bulletin 
    
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2013-2014 Undergraduate Bulletin [ARCHIVED BULLETIN]

CMM 460 - Advertising Communication Tactics


3 credit(s)
In-depth analysis and practice in communication tactics employed in creating advertising programs for clients. Principal focus on working on a competitive group project preparing an agency-style presentation for a real or hypothetical client.
Prerequisite(s): CMM 360  plus two CMM electives, or permission of instructor.


Click here for Fall 2024 course scheduling information.

Click here for Spring 2025 course scheduling information.