Mar 29, 2024  
2017-2018 Undergraduate Bulletin 
    
2017-2018 Undergraduate Bulletin [ARCHIVED BULLETIN]

POL 310 - Political Communication

Course Cross-listed with CMM 310  
3 credit(s)
Area/Group Designation: American Politics and Government
Analysis of the contemporary political campaign as an epiphenomenon of modern mass media. Exploration of methods of public opinion measurement, techniques employed to mobilize or modify attitudes and the links between attitude and the act of voting. Democratic theory assumes informed consent, freely given. This course examines the engineering of consent.
Prerequisite(s): POL 110  or POL 200W  or CMM 110 , or permission of instructor.


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