Nov 30, 2024

2017-2018 Undergraduate Bulletin

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2017-2018 Undergraduate Bulletin [ARCHIVED BULLETIN]

Marketing, B.S.B.A.

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Requirements for the Major

Required credits: 21

(To fulfill professional major requirements in the standard degree program for business administration)

Junior Year

MKT 340 - Consumer Behavior 3 credit(s)

Senior Year

MKT 350 - Multinational Marketing 3 credit(s)
MKT 420 - Marketing Research 3 credit(s)
MKT 454W - Marketing Strategy 3 credit(s)
MKT 480 - Internship in Marketing 3 credit(s)
Approved marketing electives 6 credit(s)

Additional Degree Requirements:

For additional degree requirements see Business Administration, B.S.B.A. .